Sobrr Inc.

Summer 2014

I spent the entire summer of 2014 at Sobrr Inc., a startup company that has recently received 1.1M first round of seed funding, as a Graphic/Visuals Designer. I designed the company brand and marketing collaterals for company's events both domestically and internationally, which are all currently being maintained by current full-time employees. 

 

From print to online marketing materials, from SWAG's to motion graphics and user experience, I worked with the Sobbr team of 10 Berkeley Alumni to achieve what we thought was impossible to achieve in a short span of 3 months.

 

 

Below is the interface design which icons the product designer and I created collaborately.

With Adobe After Effect, I created this promo video below to start off the company's initial launch campaign. The view exceeds 20k views within the first two months.

The last project I completed before my term at this company ended was the promo video for Sobrr Campus Ambassador Program— a program where one representative is selected at each university as a ambassador to market the app. The campaign was ended shortly after due to company's decision and budget.

I also designed promotional posters, signages for exclusive events, and marketing collateral such as business cards, tshirts, conference banners, ads, and graphics for FB, Instagram, Twitter, Linkedin, and Tumblr.

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